The power of community
If you thought that the success of a cryptocurrency is defined by technology, the team behind the project or even outside investments, you may be greatly mistaken.
Success is always defined by the community — the people who love and use certain coins and tokens. Nothing illustrates this example better than Dogecoin.
Humble beginning
Born in 2013, Dogecoin was designed to be a fun, fast and cheap cryptocurrency — primarily used for tipping online and teaching people how to get started with the tech. The silly nature of a "coin with a Dog on it" quickly gained traction and the passionate Doge community found a warm home on Reddit.
Organic growth
As more "crypto-curious" people went on Reddit to join popular subreddits such as Bitcoin talk, they suddenly stood face to face with a new reality — snobbery and a sense of exclusivity. In other words these large subreddits did nothing to help new people get started.
The Dogecoin subreddit was radically different! Any new "crypto-curious" person was immediately met with enthusiasm and people went out of their way to help them start their crypto journey. It wasn't uncommon to see people sending some DOGE to newbies in order to help them get started.
Social initiatives
As the Dogecoin community grew and expanded, people started playing around with truly innovative ideas and initiatives. The community used DOGE donations to give socks to homeless people during the harsh winter months.
Later on people came together — gathering a small budget that was used to send the Jamaican Bobsled team to the olympics, inspired by the epic comedy film "Cool Runnings".
And if that wasn't crazy enough — in 2014 the Dogecoin community pulled together a sum of 55,000 USD and sponsored a Nascar racing event. The "Dogecoin Nascar" proudly displayed an image of Kabosu (the dog that inspired the DOGE meme) on the bonnet and the rear of the racing car.
Conclusion
Most crypto-curious newcomers mistakenly chase narratives and the latest tech — hoping that this will bring them success. Unfortunately all of this is meaningless unless a crypto coin or token has a passionate (almost cult-like) community standing behind it and supporting it during the rough and tumultuous times.
The answer is of course: community. Without community, we are nothing!